FREIOS FARJ participates in AUTOP 2026 and expands its presence in the automotive aftermarket in the Northeast
The manufacturer of components for air brake systems and commercial vehicles presented its portfolio during the trade fair, held in Fortaleza
FREIOS FARJ participated in AUTOP 2026, held between August 19 and 22 at the Centro de Eventos do Ceará in Fortaleza. In its 19th edition, the trade fair gathered companies from different segments of the automotive aftermarket and professionals from the entire replacement chain.
Considered one of the main industry gatherings in the Northeast, AUTOP 2026 featured over 300 exhibiting brands and expected to welcome around 40,000 visitors. The schedule also included more than 100 hours of content, as well as business roundtables, technical lectures, and presentations focused on the transformations in the automotive market.
During the four-day event, FREIOS FARJ presented its product portfolio primarily aimed at air brake systems and commercial vehicles to visitors, bringing the company closer to distributors, retailers, repairers, fleet managers, representatives, and other industry professionals.
Strategic participation
For the manufacturer, being present in Fortaleza represents an opportunity to strengthen its operations in a strategic region for the aftermarket and to expand relationships with professionals working directly in heavy-duty vehicle maintenance.
The fair’s proposal to connect manufacturers, distributors, retailers, repairers, managers, buyers, and other aftermarket professionals is also aligned with FREIOS FARJ’s strategy of maintaining a close presence in the market. According to the organization, AUTOP was structured to stimulate strategic connections, knowledge, innovation, and business generation.
Technology and solutions for the heavy-duty line
With a history of over four decades in the sector, FREIOS FARJ operates in the development and manufacturing of components for air brake systems and commercial vehicle applications.
The company’s portfolio includes solutions for various maintenance needs in the heavy-duty line, reinforcing the pursuit of products that combine performance, reliability, and quality.
Participating in AUTOP also allowed the company to closely follow the discussions and trends currently driving the automotive aftermarket. Among the topics featured in the fair’s schedule were new technologies for diesel vehicles, electrification, data intelligence, professional qualification, and the impacts of technological transformations on repair shops and industry companies.
Connection with the market
Besides product presentations, FREIOS FARJ’s participation focused on relationship-building with clients, partners, and potential new business opportunities.
Engaging with the Northeast market is part of a broader movement by the company to expand its national footprint and keep pace with the needs of different regional markets.
For FREIOS FARJ, being present at events like AUTOP means more than exhibiting products: it is an opportunity to exchange experiences with the sector, follow its transformations, and strengthen relationships with the professionals who drive the aftermarket daily.
With its participation in the 2026 edition, the company reinforces its growth and relationship strategy in the automotive aftermarket and maintains its commitment to developing solutions for the commercial vehicle segment.